The holiday targeting playbook marketers are using this season

Black Friday and holiday ad campaigns are make-or-break moments. While competitors burn budget on broad audiences, you can zero in on shoppers ready to buy exactly what you sell.

Speedeon’s Holiday Digital Audience Guide unlocks 100+ hyper-focused segments—from Amazon holiday shoppers and Cyber Monday fanatics to gift card purchasers and families starting new holiday traditions.

These aren’t generic lists. They’re proven, conversion-driven digital audiences designed for immediate activation across Meta, Google and more.

Let us help you wrap up your best-performing holiday campaigns yet.

See the Holiday Audiences

Today:

• OpenAI Introduce Pulse: Your Personalized AI Feed, Every Morning

• Musk’s xAI sues OpenAI over stolen Grok secrets

• Meta explores Gemini to boost Facebook ads

• Musk offers Grok to U.S. government for 42 cents

• Meta hires top OpenAI researcher for superintelligence lab

OpenAI Introduce Pulse: Your Personalized AI Feed, Every Morning

ChatGPT Pulse previews an automatic personal daily feed for Pro mobile users. Each night it studies your chats, feedback, and optional Gmail and Calendar links to build visual cards of updates, suggestions, and next steps. Users curate topics and Pulse learns, aiming to accelerate progress.

KEY POINTS

• Pulse does nightly research and presents easy-to-scan cards with tips, reminders, and follow-ups.

• You steer the feed using thumbs up/down, custom requests, and by linking Gmail or Calendar for added context.

• Launching first on mobile for Pro, Pulse is the first move toward a ChatGPT that acts without waiting for a question and will soon work with more apps.

Why it matters

Pulse turns ChatGPT from a tool you query into a helper that brings useful information to you. This saves time, keeps goals on track, and hints at future AI that plans and works in the background so people can focus on their day.

Musk’s xAI sues OpenAI over stolen Grok secrets

Elon Musk’s AI startup xAI sued OpenAI in California, saying OpenAI lured three ex-employees to steal xAI “trade secrets” — private code and plans — for its Grok chatbot and data-center buildout. OpenAI denies wrongdoing, calling the case another wave of Musk harassment in court.

KEY POINTS

• xAI claims OpenAI targeted staff with inside knowledge of Grok’s source code and data-center strategy, breaching confidentiality duties.

• The suit follows xAI’s earlier trade-secret case against former engineer Xuechen Li and adds to Musk’s wider legal fight with OpenAI.

• OpenAI calls the allegations baseless and labels the filing part of Musk’s continuing “harassment” campaign.

Why it matters

The case highlights fierce competition for skilled people and ideas in the fast-moving AI industry. A ruling could set rules for how startups protect their hidden tech and how rivals recruit talent, shaping future innovation and the legal risks of hiring from competitors.

Meta explores Gemini to boost Facebook ads

Meta is talking with Google about using its Gemini artificial-intelligence models to sharpen Facebook's ad targeting. Staff suggest retraining Gemini on Meta’s ad data—a process called fine-tuning, or adjusting a model with new examples. The talks are early and may not produce a deal yet.

KEY POINTS

• Meta may fine-tune Google’s Gemini and open-source Gemma models with its own ad data to improve targeting accuracy.

• The idea shows Meta’s difficulty “scaling” its own AI—growing systems big and fast enough—despite heavy spending on research and hardware.

• Both companies already credit AI for stronger ad sales; a partnership would link two rivals in the $-trillion online ad market.

Why it matters

If Meta taps Google’s models, it signals that even tech giants may need outside help to keep ads relevant. Better targeting could mean more useful ads for users and higher revenue for Meta, while raising fresh questions about data-sharing between fierce competitors. 

🧠RESEARCH

Video models are zero-shot learners and reasoners

Veo 3 is a new AI video model that can handle many visual tasks without being trained for them. It can edit images, detect objects, and even solve mazes. These early signs of reasoning suggest that video models may become general tools for understanding and interacting with the visual world.

SIM-CoT: Supervised Implicit Chain-of-Thought

SIM-CoT is a training method that improves how AI models think through problems step by step without showing those steps. It fixes stability issues by adding supervision during training, then removing it at runtime. This makes the models more accurate, more efficient, and easier to understand—without slowing them down.

EmbeddingGemma: Powerful and Lightweight Text Representations

EmbeddingGemma is a small but powerful AI model for turning text into useful data. Despite having fewer parameters, it beats larger models by copying knowledge from big systems and refining it. It’s fast, accurate, and ideal for mobile or high-speed use. It’s also open-source for researchers to explore.

🛠️TOP TOOLS

Each listing includes a hands-on tutorial so you can get started right away, whether you’re a beginner or a pro.

Mapify – AI Mind Map Generator - AI mind‑mapping tool that converts content into structured mind maps

Rask AI – AI Video Dubbing & Localization Tool - translate & dub video/audio into 130+ languages with automatic transcription

Scribbr – Academic Writing & Citation Tools - all‑in‑one toolkit built for students, researchers, and academic writers

📲SOCIAL MEDIA

🗞️MORE NEWS

• Elon Musk’s xAI will sell its chatbot Grok to the U.S. government for just 42 cents, undercutting rivals. This move follows controversy and a White House push to approve Grok as a federal vendor.

• Meta has hired Yang Song, a top OpenAI researcher who led its strategic explorations team, as research principal for Meta Superintelligence Labs. He now reports to another OpenAI alum, Shengjia Zhao, leading Meta’s AI push.

• Google DeepMind’s new AI lets robots search the web, plan steps, and share skills. They can now sort laundry, pack for weather, or recycle correctly—by learning from each other and real-time online info.

• OpenAI and Databricks signed a $100 million deal to help businesses build AI agents using their own data. This partnership gives companies easy access to GPT-5 inside Databricks and aims to boost enterprise adoption.

• CoreWeave expanded its deal with OpenAI by $6.5 billion, bringing their total to $22.4 billion. The agreement boosts AI infrastructure for OpenAI’s data center expansion and reduces CoreWeave’s reliance on Microsoft clients.

• OpenAI’s new benchmark shows GPT-5 is nearly matching human experts in 40% of job tasks across major industries. Though limited in scope, it marks rapid progress toward AI performing real-world, economically valuable work.